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The Best Twitter Chats For The Inbound Marketer In Us All

By Amy ChetwyndComments

The Best Twitter Chats For The Inbound Marketer In Us All

Twitter chats go into the nitty gritty parts of a core topic and their counterparts, this is one of the many reasons I love participating in them. Having the chance to have your say and discover what similar people also think really helps you to learn and develop.

As Benjamin Franklin once said (apparently, although I doubt he was talking about Twitter...)

“Without continual growth and progress, such words as improvement, achievement, and success have no meaning.”

We all need to continually grow so we can succeed. Twitter chats are just that - a way to engage in a community of like-minded individuals, gain new knowledge and even inspire others with your own.

They are a great way to connect with others without having to leave your desk. In just one hour, you can actively engage with your audience, gain a great deal of exposure and grow your social media following. What’s not to like?!

If you’re sat here thinking, what is she going on about, Twitter Chats, huh?! Then let me explain…

A Twitter Chat is quite simply a public conversation hosted on Twitter through a hashtag.

By using a specific hashtag, people can participate and connect with others from all over the world.

The chats are usually in the form of questions using a format of Q1, Q2... which are answered using A1, A2... This helps guide the conversations while allowing users to engage with meaningful information.

Chats typically go down once a week on a specific date and time, and tend to relate to a specific topic such as social media, blogging, beauty, education... (the list goes on).

Great, you’re thinking, but how do I find relevant chats which will help to increase my social media presence?

There are a few schedules out there which give you a full run through of EVERY SINGLE Twitter Chat. But who has time to sieve through them all to find those actually relevant to your field or interests? I certainly don’t, so I went on the hunt to find the best Twitter Chats I could muster for the inbound marketer in us all.

I’m pretty sure these chats will not only help grow your social media following, but will also enhance your learning and development in the world of inbound marketing.

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So here it is - a lowdown of the go-to Twitter chats that all inbound marketers should be actively participating in at least one of a week:

#ContentChat - Mondays 8pm

Add to Calendar 10/30/2017 8:00 PM 10/30/2017 9:00 PM GMT+1 #Contentchat with @SFerika https://twitter.com/search?q=%23contentchat&lang=en-gb Twitter 15 FREQ=WEEKLY;COUNT=52

Hosted after working hours, this isn’t a chat I engage with every week, however it’s perfect if you need help understanding best practice and insights.

Every Monday at 8pm (GMT), this chat brings marketers together and delves into the hot topics and trends developing in the content marketing world. Check it out and participate using the hashtag #ContentChat, and interact with the woman behind the questions, Erika Heald (@SFerika).

Some of the most recent topic have included:

  • ‘Creating Content That Works’
  • ‘Cutting through the Influencer Marketing Hype’
  • ‘Driving Content Conversion with Programmatic Advertising’.

Usually #ContentChat host Erika is joined by a key influencer within the chosen field, helping to add authenticity and knowledgeable insights.

If you want to have a look at some of the previous chats before joining, browse through the key updates on Erika’s blog here.

We hope to see you there on Monday - be sure to give us a shout out on @SupaReal!

#ContentWritingChat - Tuesdays 4pm

Add to Calendar 10/31/2017 4:00 PM 10/31/2017 5:00 PM GMT+1 #Contentwritingchat with @writingchat and @expwriters https://twitter.com/search?q=%23contentwritingchat&src=typd&lang=en-gb Twitter 15 FREQ=WEEKLY;COUNT=52

This has to be my all time favourite chat!

Although I try to engage in this chat every week, sometimes I just can’t make it. But I always make sure I catch up on the blog instead so I don’t miss anything.

Covering all things content marketing, from writing for emails to the importance of internal linking, #ContentWritingChat is hosted every Tuesday at 4pm (GMT). Hosts @writingchat and @ExpWriters are usually joined by a guest speaker influential in that weeks topic, who all get involved in posting questions!

Topics vary week to week, but my favourites (and the most engaging) so far include:

  • ‘Content marketing trends for 2017’
  • ‘Twitter engagement strategies’
  • ‘Social media engagement strategies’

Click here for a recap of the posts from each week from Express Writers #ContentWritingChat blog. Get involved in this chat whether you write content or not; the trends and advice range further than just content writing.

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#semrushchat - Wednesdays 4pm

Add to Calendar 11/01/2017 4:00 PM 11/01/2017 5:00 PM GMT+1 #semrushchat with @SEMrush https://twitter.com/search?q=%23semrushchat&src=tyah Twitter 15 FREQ=WEEKLY;COUNT=52

#semrushchat hosted by @SEMrush themselves is a weekly chat allowing you to connect with key influencers in the marketing world as you learn and develop your search marketing skills. These chats cover a wide range of topics from SEO best practises to website development.

Hosted every Wednesday at 4pm (GMT), questions come direct from @SEMrush. Look out for their guest influencer that week, and be sure to @ them when you’re getting involved!

For a summary of what’s been happening in the past weeks check out the SEMrush blog here. This chat helps content marketers develop all-round skills in marketing, from SEO to social media, to help us all become better at what we do.

#cfchat - Thursdays 5.30pm

Add to Calendar 11/02/2017 5:30 PM 11/02/2017 6:30 PM GMT+1 #cfchat with @Crowdfire https://twitter.com/search?q=%23cfchat%20&src=typd Twitter 15 FREQ=WEEKLY;COUNT=52

If you've never used CrowdFire to grow your audience and track social media numbers, what are you waiting for?! If you have, then you’ll know first hand how amazing this tool is at helping you build your social media presence!

But what you might not know is that they host their own weekly Twitter chat on the hashtag #cfchat, delving into the world of social media marketing.

This one is run by @Crowdfire employees and engages people from all over the world. As well as asking their own questions, you can also steer the conversation by submitting your own topics here, which means you can really get to the bottom of some meaningful questions.

By involving consumers in the decision-making process, real people get to talk about their key topics. This helps to build engagement and ultimately increases knowledge...and we all know knowledge is power.

And that’s not all…

These are just 4 Twitter Chats which I like to follow, but there are tons more to explore within marketing (#adobechat, #SocialChat, #CMWorld, #InboundHour to name a few), and even more for your own personal hobbies. The main thing is to get involved and start engaging.

Enjoy communicating with like-minded individuals and help build your brand engagement. Whatever your point of view is, speak up and get heard.

Joining your very first Twitter Chat can seem daunting, or at least it did for me. So I have created an infographic with 7 top tips I wish I knew before joining a Twitter Chat. Check it out below.

(Click the infographic to enlarge

[Infographic] Twitter chats top tips

Feelin' this infographic? You can share it on your own site using the embed code below...

Now you know what a Twitter Chat is, where to find them, how to leverage them, all I can say is good luck and have fun!

I’d love to hear your favourite Twitter Chats as I’m always game to discover more - and if we happen to tune into the same one, make sure you say hello!

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